Media kit
Biography, statistics, topics and contact details for press, podcasts and partnerships. Every figure below carries the date it was verified and where it came from.
Last updated July 28, 2026
Short biography
Jorge Aguilar is a creator, software developer and business operator based in Culiacán, Mexico. He founded SaaS Master, where he has produced 800+ software videos for 200+ brands in English and Spanish since 2019. He runs DocFlow Studio, a client-owned software video production company, and operates Zeder Cabinet Studio, a custom cabinetry manufacturer in Culiacán. He also builds and ships his own software: five Chrome extensions on the Chrome Web Store, among them FlowCapture and FlightGlass, an Android tool on Google Play, and the open-source macOS app StackPulse.
Long biography
Jorge Aguilar is a creator, software developer and business operator based in Culiacán, Sinaloa, Mexico. He began in 2013 by founding Veeme Media, a digital marketing agency, and started publishing on YouTube in 2016. In 2019 he founded SaaS Master, narrowing his focus to software: tutorials, demos, walkthroughs and explainers for SaaS, AI and WordPress products, produced in both English and Spanish. He has since produced more than 800 software videos for over 200 brands, including Jotform, Respond.io, WPPOOL, Knack, Airia, SalesTarget.ai and MiniMax.
He also founded DocFlow Studio, a production company for client-owned software video, where nobody appears on camera and the client publishes the work on their own channels. Alongside the video work, he develops software: FlowCapture, a screen recorder for software demos, is published on the Chrome Web Store, and StackPulse, a local-first macOS command center for AI-assisted development, is open source under MIT.
Outside software entirely, he operates Zeder Cabinet Studio, which designs, CNC-manufactures and installs custom kitchens, closets and furniture in Culiacán. The combination is unusual and deliberate: he explains software because he builds it, and he builds it because he runs businesses that need it.
Headshots
High-resolution headshots are pending. No stock photograph and no generated image of Jorge is published here — the only portrait that will ship is a real one he supplies.
To request headshots for a specific format, write to hello@jorgeaguilar.org.
Current figures
Verified figures only. Subscriber counts, revenue and view totals are deliberately absent — none could be verified, so none are published.
- 10+Years creatingLast updated July 28, 2026 · jorgeaguilar.org; Veeme Media founded 2013
- 800+Software videosLast updated July 28, 2026 · saasmaster.net and docflowstudio.com (independent agreement)
- 200+Brands worked withLast updated July 28, 2026 · saasmaster.net
- EN · ESLanguagesLast updated July 28, 2026 · All properties
- 2019Reviewing software publicly sinceLast updated July 28, 2026 · saasmaster.net, docflowstudio.com
- Digital + physicalBusinesses operatedLast updated July 28, 2026 · zedercabinets.com
What I can speak to
Content topics
- Explaining complex software on video
- What 800 software videos reveal about product onboarding
- Building the tools you need for your own work
- Faceless vs. face-forward product video
- Bilingual content for the LATAM and US software markets
- Running a manufacturing business and a software practice at once
- How AI answer engines cite creator content
- Local-first and on-device software
Interview topics
- The creator-to-builder path: from reviewing software to shipping it
- Why a video creator bought CNC machinery
- Producing software video in two languages without doubling the work
- What independent software education gets right that vendor marketing does not
Languages and brands
- Languages
- English and Spanish, on camera and in writing. (EN · ES — Source: All properties, Last updated July 28, 2026)
- Based in
- Culiacán, Sinaloa, Mexico
- SaaS Master
- Founder and creator, since 2019. saasmaster.net
SaaS and AI video production, plus independent software education. I appear on camera and the work reaches my audience.
- DocFlow Studio
- Founder. docflowstudio.com
Faceless software video production. Nobody appears on camera, the client owns the video, and it publishes on their channels.
- Zeder Cabinet Studio
- Operator. zedercabinets.com
Custom kitchens, closets and furniture — designed, CNC-manufactured and installed in Culiacán, Sinaloa.
- Veeme Media
- Founder and CEO, since 2013. veememedia.com
The digital marketing agency I founded in 2013, and the entity my software still publishes under.
YouTube and social
Only profiles verified as Jorge's are listed. Unverified accounts are excluded on purpose — a wrong link merges someone else's identity into his.
Formats
Partnership formats include sponsored software videos, tutorial and demo production, long-term spokesperson work, and creator or influencer campaigns across YouTube, TikTok and Instagram, in English and Spanish.
Video work splits between SaaS Master, where Jorge appears on camera and the work reaches his audience, and DocFlow Studio, where nobody appears and the client owns and publishes the video.
Downloadable assets
Assets marked pending do not exist yet, so they are not linked. Nothing here points at a file that has not been produced.
- Headshots (high resolution)Pending
- Brand wordmarkAvailable on request
- Short biographyAvailable on request
- Long biographyAvailable on request
- Statistics sheetAvailable on request
Assets marked available on request are sent by email in the format you need — there is no zip file to download, because a stale zip is worse than none.
Reaching Jorge
- Contact form
- Speaking, interview or podcast request
- Location
- Culiacán, Sinaloa, Mexico
- Website
- jorgeaguilar.org